Studio Brief 2 - evaluation

Studio brief 2 - Eaulation

Within studio brief 2 there was an issue with my time management, I misjudged the designing process, veery badly. Resulting in unfinished work and ultimately a much weaker project. If it had gone to plan, I would have liked to of had a fully working flinto video and a very in-depth pitch explaining the entire concept, which I could distribute to a number of sectors. My plan was to execute the drawings as well as possible so, I could easily mock them up ui design. This, however, took me longer than expected. I did enjoy using sketch very much and I did feel that my decisions made to the facebook applications were well justified through my research. The execution, however, was done poorly and unprofessionally. The basic concept was to use facebook as an example setter through the time well-spent movement. I learnt a lot about the attention economy and application ui psychology. Why notifications are delayed and why delayed rewards are a sure fire way to get us hooked.

 I was very disappointed with my design for the pitch, I felt like if I had managed time much better. I could have produced something much more beautiful, which would have made a lot more sense. The product is very much lacking range and distribution as well as a lot of the design elements of the product. Although I did feel like my breadth of research was better than any other project I have done. I got an extremely large amount of relevant data and research even going to the effort to track my own facebook usage.

I found being in charge of our own brief is always a challenge but is very rewarding in the end. As we set our own hurdles and what we set out to produce tends to be a nice representation of ourselfs. Although saying that, I do not think ui design would be my first choice for my next outcome. I have learnt from this that I definitely prefer to work with my hand. Next year i will be making a conscious effort to keep this up. For me 505 studio brief 1 was my fav project so far, I had so much fun playing around in the dark room, no knowing what my outcome would look like was much more interesting to me than working digital.

Overall I do feel like my design practice is gradually improving, considering research is something I really struggle with, I am happy to say I made a strong effort with it in this project and feel like within my next I will be confident to get the research down i a better time. To give myself much more time for the designing.

Behance campaign

Facebook Focus dev 4

I have taken the live video feed, and made it compatible throughout the application. The live feed encourages a more real time interaction with other users, this is a route to more ethical design. To help encourage this. I also have expanded the live aspect to chat within community, this could also be applied for any topic such as family or even world issues. 

Survey (late post)

What do you use socail media for 

Ben: to keep up to date, Instagram, source of inspiration

Connel: messaging friends & contact

Anna: Keep updated, possible fomo if not using

Luke: Communicating friends, passtime, inspiration.

Courtney: Bordem, work, inspiration

Barney: Friends up to date

Lallie: bored and inspiration

HOw much time do you think you spend on social media

Ben: 2-3 hours

Connel: 3 hours

Anna: 3-4 hours

Luke: 3 hours

Courtney: 5-6 hours

Barn: 1.30 hours

Lal: 2

Do you find you spend more time than you would like to? 

Connel: I find myself scrolling through fb without realising and stop when i become aware.

Anna: Often work can suffer from being distracted

Luke: Yeah defo, you form a routine could you have a scroll that randomly stops.

Courtney - There is a scroll calculator I use for that.

Lal: Yes by habit

What distracts you most? 

Anna: Friends Sharing

Barney: facebook videos

Lal: memes

Luke: Videos

Liveable media:

Facebook focus dev 3

So I thought about how you would exit focus mode as the search bar will be taken away from interaction, and replaced with a easy escape from focus mode. A collaboration with data selfie for users to see themselves all data that is collected and what this content means. The data selfie element is more of a way to show people who are unaware or the data stored about them. 

Facebook focus dev 2

Topic and posts page developed to fit my drawings and research so far. 

Mark Zuckerberg statement

"Social media is a short-form medium where resonant messages get amplified many times. This rewards simplicity and discourages nuance. At its best, this focuses messages and exposes people to different ideas. At its worst, it oversimplifies important topics and pushes us towards extremes.

Polarization exists in all areas of discourse, not just social media. It occurs in all groups and communities, including companies, classrooms and juries, and it's usually unrelated to politics. In the tech community, for example, discussion around AI has been oversimplified to existential fear-mongering. The harm is that sensationalism moves people away from balanced nuanced opinions towards polarized extremes.

If this continues and we lose common understanding, then even if we eliminated all misinformation, people would just emphasize different sets of facts to fit their polarized opinions. That's why I'm so worried about sensationalism in media."

This gave me the idea to maybe create a jouralism plateform on facebook which alows micro payment and also alows users to judge jourslists posts on truth and informative. 

Cool question to explore

• Can software make us more aware of how ceding our decision making to programs may make an impact on our other skills? For instance, a navigation program that helps us learn non-online navigation?

Blendle - Micropayments

Micro payments for articles

Brave

Poster campaign - Product, range and distibution

The product is a poster campaign which gets passers by involved through blured images and text. A large funky pair of glasses are hanging to further increase curiosity. People can then be photographed using this, maybe even a video or a snapchat. To increase the range of distribution methods. I photographed some examples below. The posters are instantly reconisable for being facebook because of the colour and logo.

Like, Comment, Share - Interact, Dicuss, Share

So currently facebook offers a like, comment, share features at the bottom of a shared post im and proposing a Interact, Discuss and share. As comment just takes you to the comment area below which is very easily clickable. I want to move the simple like and comment into the interact section, where it will have its own page that you can 'focus' on. It will come after you have read or views a video to encourage less passive consumption of content. It will also result in less bias options as you will get to make your own judgement on a piece of content befor others see it.

Im thinking possible changing comment section to live feed to suggest it is happening in real time, to help resemble real life better.

Current

Proposed

Campaign idea

As I was going through my new feature for facebook and justifying my design decistions, I had an idea for an advertising campaign. From surveys I found people find the chat anoying, I thought about creating a video which over exgated this by facebook chat contantly opening at the bottom of the screen. barney then suggested putting this situation into real life, by having people pop up in front of you and saying hello, this could then lead to text of somekind saying you wouldnt put up with it in real life so dont online. This however is a quick example and hasnt been fully thought out. I am to low on time now for this but could could be an extension to the campaign.

Facebook focus Dev

Poster Campaign idea

After discussing my work with Jen today she pointed out that my idea has a lack of range at the moment. She suggested looking at alternative methods of promotion, other than a video. So I started to think about how this could work in a poster campaign which could be shared online. I started with thinking about focus litrally and how I could take people to stop and really look at the poster. I spoke to beth about this idea and she suggested created a poster which so blurred you needed a pair of 'facebook' glasses to see it. this would encourage interaction which I can photograph and share as part of the campaign. The posters are also well informed by the concept of less passive consumption of content, as passers by must stop and look. I think I will blurr text till it is no longer visible.

Ui twists our words?

A very intresting article showing how ui can change the way we perceive messages. I found the chat looked much more desperate than the controled writing/